Jason Whitlock says Kwame Brown’s ‘anti-woke’ message a cultural gamechanger for blacks

Independent journalist Jason Whitlock, formerly of Fox Sports and Outkick, is heaping praise on ex-NBA player and now YouTube phenomenon Kwame Brown for his non-woke content that has taken social media by storm and could be a cultural game-changer, as it were.

Whitlock described Brown, who was drafted by the Washington Wizards straight out of high school in 2001, as  “a bolt of lightning” who is reaching a massive online audience.

In just about two weeks or so, Brown’s YouTube channel has grown from about 10,000 subscribers to 300,000 and rising, along with nearly 200,000 followers on Instagram.

Brown appears to be a fan of Thomas Sowell, Larry Elder, and Candace Owens and has expressed support for free speech and criticized the cancel culture.

Brown “is not remotely woke. He’s actually on the other side…he’s unpacking these bigger ideas about changing this very negative culture that has been defined for black people and we’ve embraced, and black people are loving it. They’re running towards him….they’re saying, ‘yes, we’ve been waiting on someone to say this and represent this,  in a way we believe in’,” Whitlock claimed, speaking of Brown’s pro-masculinity, pro-fatherhood message.

“People are running to Kwame Brown, and everybody in the black Internet space is talking about him, and having a reaction. And there’s been nothing but support…He’s representing working-class people of all races…he’s anti-elite…I’m hopeful the tide is really turning,” Whitlock added about a possible tipping point.

In reference to Brown and image consultant Kevin Samuels (whose content focuses on marriage and relationships), “they’re so anti-woke.”

Whitlock also claimed that other retired NBA stars are also backing Kwame Brown, which runs counter to the left-wing narrative that seems to dominate the league, at least among active players.


(source: Glenn Beck)

Brown started to gain traction with a beef with ex-NBA players Stephen Jackson and Matt Barnes, who mocked Brown’s NBA career as a failure, i.e. a bust, on their podcast.

Brown, who titled his YouTube channel “bust life,” called them out in no uncertain terms. He’s also feuding  with ESPN’s Stephen A. Smith, radio host Charlemagne tha God, and journalist Jemele Hill (who he once accused of using “little liberal, Democratic talking points”) and others.

Brown’s folksy, charismatic, and prolific YouTube monologues/rants (warning for offensive language and profanity) are both comedic and also contain a very serious message that Jason Whitlock is alluding to.

Although this might be an oversimplification of his philosophy, Brown has — among other things — expressed disdain for NBA players and others who go on TV and virtue signal, instead of using their resources to launch businesses in the community and establish learning and recreational centers that will enable the next generation to succeed.

Kwame Brown also takes pride in that at age 18, his NBA contract allowed him to buy his mom a home on a posh golf course. Brown played in the NBA for 12 years with seven different teams.

Brown often talks about “sprinkling his mother’s cooking,” which appears to be a reference to his intent to aggressively respond on his platform to his critics, which has already prompted several of them to apologize to him.

It seems likely that Kwame Brown, assuming he dials back the cuss words, is about to go mainstream (however mainstream is defined these days) with his pro-empowerment, personal responsibility message.


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