MSNBC has launched a strange new sports-themed video ad campaign to rebrand itself as actual news instead of hardcore, left-wing boosterism that some are saying smells of desperation.
With the hashtag of #ThisIsWhoWeAre, the first two ads in what promises to be a series features Democrat operatives turned TV news anchors Chuck Todd and Chris Matthews attempting to cajole viewers into thinking they are the only ones ready to “play by the rules” or to “seek a decision” in political reporting today.
Chuck Todd, who started his professional career as an aide for Democrat Senator Tom Harkin before he suddenly became a “journalist,” is seen on a basketball court in his ad and is heard saying he is worried that no one wants to “play by the rules” anymore. Apparently this one-time Democrat operative feels he is just the right fellow to “referee” our politics.
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“These days, politics could use a little refereeing. And we’re not afraid to blow the whistle." – @chucktodd #ThisIsWhoWeAre pic.twitter.com/Vu8mb187la
— Meet the Press (@MeetThePress) February 27, 2017
In his ad, Chris Matthews — who also started his adult life working for Democrats on Capitol Hill — employs some boxing metaphors and is seen tsk tsking Washington for do nothing but “fighting” and not getting to some “decisions.”
I like a political fight … but are we going to get to some decisions, or just keep fighting? #ThisIsWhoWeAre pic.twitter.com/sDW2o2bm8q
— Chris Matthews (@HardballChris) February 27, 2017
This is the same Chris Matthews who had a “thrill going up his leg” when Barack Obama won the White House. So, we know just how serious he is about “journalism.”
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The whole campaign smells of desperation to some.
Smells of desperation #ThisIsWhoWeAre #FakeNews https://t.co/QTHWUYi9WE
— MaryAnnNotGinger (@MAnotGinger) February 28, 2017
Others are just sick and tired of Matthews pretending to be a “journalist.”
@HardballChris we know you don’t have the same thrill up your leg with PDT as you did for obama
— Rambling Mother (@RamblingMother) February 28, 2017
@HardballChris You can’t complain about political fighting when you are one of the primary sources for this!! “THRILL UP MY LEG??”
— Joseph Silber (@joesilber96) February 27, 2017
@HardballChris finally growing a pair huh!? Since it’s an old WHITE man in the WH Chris!? Where ya been THE DEBT is 20T
— Ramona Callender (@RamonaCallender) February 28, 2017
Chuck Todd didn’t escape criticism, either.
@MeetThePress @chucktodd “These days.” Last 8 years not so much I guess. Thanks for admitting it though.
— Shane Styles (@shaner5000) February 28, 2017
@MeetThePress @chucktodd Where were you the last 8 years? pic.twitter.com/41ibAEKm24
— Denny Loggins (@DerpFlannel) February 27, 2017
@MeetThePress @chucktodd @chucktodd you only do what Clinton tells you. #MAGA drop fake media
— Robert (@3237rayotte) February 27, 2017
.@MeetThePress @chucktodd Love when the party that doesn’t want to enforce immigration law lectures about “playing by the rules” #tcot
— EagleGraphs (@EagleGraphs) February 28, 2017
@MeetThePress @chucktodd I’ve seen your refereeing, seems it’s always leaning to the left.
— Pat palmer (@pat80palmer) February 28, 2017
And some people are just tired of the whole thing…
@HardballChris i am tired of the hate speak insults and disdain across the aisle from BOTH parties. Getting old
— Paula Krukonis (@PKrukonis) February 28, 2017
H/T Twitchy.com.
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