Celeb chef Nigella Lawson whips up a word-scandal: We’ve been mispronouncing ‘microwave’ for 50 years

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Popular U.K. celebrity chef Nigella Lawson is making waves on Twitter for the manner in which she intentionally or unintentionally mispronounced the name of a kitchen appliance.

In a cooking demo that created a stir, she explained that the concoction being prepared needs “a bit of milk, full fat, which I have warmed in the ‘meek-ro-way-vey.'”

“Eternally grateful to Nigella Lawson for letting us know we’ve all been mispronouncing microwave for the last 50 (or so) years,” wrote the Twitter account @floellaumbagabe that shared the video clip (embedded below) from Lawson’s BBC show Nigellas’s Cook, Eat Repeat that has gone viral with nearly 500,000 hits as of this writing.

Lawson has achieved the equivalent amount of culinary fame as Giada De Laurentiis or Rachael Ray enjoys in the U.S.

In responding to a Twitter fan who said that they deliberately mispronounce words in their family for fun, Lawson wrote that “We do, too. Exactly that.” This implies that she was having a bit of a laugh as they say in Britain, with her rendition of the microwave.

To another Twitter user, Lawson added “Well, I do say it like that, but not because I think that’s how it’s actually pronounced.”

The New York Post advanced an alternative theory that she was “seemingly rhyming it with the title of one-hit-wonder Gerardo’s 1990 dance song ‘Rico Suave.'”

(Photo by Kevin Winter/Getty Images)

The food star seems to get attention over the slightest things. Last month it was her recipe for buttered toast that caused a commotion.

“I favour the two-stage buttering approach,” Lawson said on her BBC Two show, Nigella’s Cook, Eat, Repeat. “Stage one is, the minute this (toast) came out of the toaster all lovely and hot, I spread it with butter so that the butter has melted down into it and it’ll give it a fabulous crumpety bite.

“For stage two, I need a little more butter, and it will stay in some golden patches on the surface. It’s unsalted butter, which I always prefer to use, but what I need to do is sprinkle some sea salt flakes over.” Folks had a virtual heart attack over the butter overload.

Almost exactly two years ago, Nigella Lawson, 60, took to social media to tell U.S. television stations to stop airbrushing her “sticking-out stomach” and instead keep it real (or perhaps at least as real as TV can get).

(Photo by Francesca Yorke/Getty Images)

In any event, here is a sample of the social media feedback on Nigella Lawson’s unique and precedent-setting pronunciation.

Robert Jonathan

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