‘Black Olives Matter’ merchandise flying off shelves; people around the world love it . . . guess who doesn’t?

BlackOvlies MatterSome people lack a sense of humor — seriously.

When Paisano’s Italian restaurant in Albuquerque wanted to promote a new tuna dish with black olive tapenade, owner Rick Camuglia posted a sign outside of his restaurant and put a photo on Facebook to promote “black olives matter.”

The only problem? Some people took issue with the phraseology, and that pushed Camuglia’s Facebook post viral.

Yes, he was called racist, insensitive and even accused of trivializing the shooting of blacks by police.

And those attacks, ladies and gentlemen, are what launched Camuglia’s latest, and very successful campaign — selling “black olives matter” hats and shirts.

“The thing has gone inexplicably viral,” Camuglia told Albuquerque’s KOATV-7 news.

After getting calls from Australia, Spain, France and other worldly locations — and being a smart entrepreneur — Camuglia had the slogan put on merchandise and set up a station inside the restaurant to sell the souvenirs.

“People have filled the restaurant and told us to leave up the sign,” Camuglia told Fox News. “That’s great, you know, because a lot of people make a living off working for this restaurant.”

As word spread on Twitter, some people blasted Camuglia, as you would expect.

Others, however, saw the humor, and rightfully so.



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