Heated bidding war over ‘You May Want to Marry My Husband’ NY Times story

A bidding war is underway in Hollywood as studios contend for the film rights to a story from The New York Times “Modern Love” column.

The heartbreaking essay, titled “You May Want to Marry My Husband,” was published March 3 and shared the moving story of how author Amy Krouse Rosenthal, who had terminal cancer, created a dating profile for her husband.

Universal, Paramount, Sony, Netflix and Studio 8 are locked in a battle for the rights to take the story to the big screen, according to The Hollywood Reporter.

The bidding war, which could continue into next week, has crossed the $1 million mark with Universal appearing to be in the lead, sources told the Reporter.

In “You May Want to Marry My Husband,” Rosenthal praised her husband of 26 years, detailing the qualities that made her love him and, she hoped, would help him find love again with someone else after she was gone.

The 51-year-old author, who penned more than 30 children’s books as well as producing short films and YouTube videos, died days after the piece was published.

More from The Hollywood Reporter:

The piece became an instant sensation when it was published, and it immediately sparked strong interest from several producers and studios. However, Rosenthal, a Chicago-based writer known for her memoir Encyclopedia of an Ordinary Life, died on March 13 at the age of 51, and all deal talks were put on pause out of respect for her family by the entity shopping the rights, Storied Media Group. But in recent weeks, bidding has started up again, with multiple studios fighting for the rights.

Although attempts have been made to bring other “Modern Love” columns to the big screen in the past, none have been successful.

The column was started at The New York Times in 2004 and features individual stories of love ad dating.

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