Parscale urges Trump run on impeachment in 2024, says Dems are ‘about to make him a martyr’

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Former President Donald Trump’s first 2020 presidential campaign manager, Brad Parscale, believes the key to Trump winning reelection in 2024 lies in transforming all the negative he’s experienced into an overwhelming positive.

In a public statement to the former president posted to Twitter on Saturday, Parscale explained that his former boss should take advantage of the fact that he’s the only president in American history to be impeached twice.

If they only impeached you twice, you need to run again. Because to change the system you have to kick it in the a#$. I would love to be the only President to be impeached three times. Because history remembers those that didn’t conform,” he wrote.

If Trump asked me how to win again. I would run on being impeached twice. They are about to give him super powers. They just aren’t smart enough to see it. It’s why we laughed at Mike Tyson in the Hangover. They just don’t get it yet. They are about to make him a martyr.”


It’s certainly an interesting strategy, though whether or not Trump would embrace it remains unclear for several key reasons.

One, the former president ousted Parscale from the role of campaign manager last summer over frustration with his diminished results. Instead he was given a back-burner position managing the campaign’s digital operations.

The demotion was reportedly motivated in part by a debacle that happened at a June campaign rally in Tulsa. In the days leading up to the rally, Parscale tweeted that the event had received one million signups. But it turned out that he’d been pranked:

The misfire left the then-president irate.

Two, Trump may not have the opportunity to run for reelection. If the Senate votes to convict him in his upcoming impeachment trial, he’ll be barred from running for office.

“Judgment in cases of impeachment shall not extend further than to removal from office, and disqualification to hold and enjoy any office of honor, trust or profit under the United States, ” Article I, Section 3 of the U.S. Constitution states.

If, however, Trump isn’t convicted and he chooses to run in 2024, the odds are in his favor when it comes to luring GOP voters into choosing him in the primary.

In fact, it’s expected he’d easily be the front-runner:

“I mean, Donald Trump, irrespective of the outcome of this race, however, it turns out, in the end after all the legal claims have been adjudicated — Donald Trump brought in millions of people to vote Republican that had never considered it before,” Sen. Marco Rubio predicted a coupe days after the 2020 race.

He added, “If he runs in 2024, he’ll certainly be the front-runner and will probably be the nominee.”

But could he win moderates and independents? That’s the question. Many of them have soured on him because of their belief that he was responsible for the Jan 6th. riot at the U.S. Capitol, and it just so happens that his second impeachment was inspired by this very belief.

This raises the question of whether highlighting it would necessarily be a good strategy. While it’d certainly excite the GOP base, it may not do to same to moderates and independents.


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Vivek Saxena


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