Designers of the new logo for the Paris 2024 Olympic Games say it is a combination of meaningful images, but people are divided on just what those images are.
Unveiled at the Grand Rex cinema in Paris, the new logo for the 2024 Summer Olympics in Paris combines the gold medal, the Olympic flame, and Marianne — a French symbol giving homage to female participants.
Hier. 20h24.
800 coureurs ont dessiné le nouveau visage de #Paris2024.
Revivez ce moment.Yesterday. 8:24pm.
800 runners drew the new face of #Paris2024.
Relive this reveal. pic.twitter.com/7HPpClZXYw— Paris 2024 (@Paris2024) October 22, 2019
“The combination of the gold medal, the Olympic flame, and Marianne brings together the values, history and French touch that will make these Olympic Games truly special,” Pierre-Olivier Beckers-Vieujant, chair of the International Olympic Committee Coordination Commission, said, according to BBC.
“I believe that this innovative design will be quickly recognized around the world and be a wonderful calling card for the Olympic Games Paris 2024,” he added.
The three symbols combine to form “a face that places humans at the heart of the Games,” according to a video released by the official Paris 2024 Twitter account.
(Video: YouTube/Paris 2024)
The new logo is a complete departure from the image used in France’s bid to host the 2024 games which featured a depiction of the Eiffel Tower.
But while the new logo was proudly unveiled by organizers, it has received mixed reactions on social media where many Twitter users have mocked the image as everything from the Tinder dating app logo to an emoji, a cartoon character, or an ad for hair products.
Swiping left on this Olympics logo #Paris2024 pic.twitter.com/k3eXF9e5q0
— James Fenton (@fentonjames16) October 22, 2019
— Grigoris Thanasoulas (@gregthanas) October 22, 2019
Dear Paris 2024 Olympic Committee: I’ve never looked at an Olympic logo and thought to myself “you know what this needs to be? Sexy.” pic.twitter.com/Edugsj6xuN
— Jason Shoff (@Shoffology) October 22, 2019
Paris 2024 Olympics logo, is it the hookup tinder olympics or am i missing something pic.twitter.com/uLyDoa7mgi
— Ellis (@ETDesigns_) October 22, 2019
Some Twitter users were sure the logo looked like actress Jennifer Aniston, and some were sure they could see an image of the angry lady at the grocery store who wants to speak to the manager.
The Paris Olympic logo is just Rachel from Friends pic.twitter.com/MqAnPEimqs
— joel (@jbhofmann) October 22, 2019
Rachel from Friends or Tinder logo? – Why fans are ‘swiping left’ on the Paris 2024 Olympics emblem https://t.co/jeT3xxo8I6 pic.twitter.com/2opwUk8Agv
— Banned Songs (@BannedSongs) October 22, 2019
…I think the #Paris2024 logo would like to speak to the manager pic.twitter.com/QjlCfsF9zL
— Andy Social (@YoJonez) October 21, 2019
Please let me be the first to ruin the next five years of Olympics related media for you by pointing out that the Paris 2024 logo looks like it wants to speak to your manager pic.twitter.com/d7LsyYcfZT
— David Lawrence (@Biojammer) October 22, 2019
Others still romanticized the new logo with stories and confessions of love.
The French Olympic logo tumbles out of bed on a Parisian morning. She tousles her messy bob, dons breton stripes and ballet flats and whisks down the stairs from her fifth-floor apartment to grab a baguette before enigmatically texting two men who are pursuing her romantically. pic.twitter.com/5R2PVaXaa6
— Megan Clement (@MegClement) October 21, 2019
The French Olympic logo has an expresso and a cigarette for lunch. She hops on a vintage bicycle and pedals past the Eiffel Tower on her way to a café where she will sit and read Baudelaire with her fluffy white dog at her feet.
— Megan Clement (@MegClement) October 21, 2019
The French Olympic logo laughs dismissively about the Sydney Olympic logo. They met briefly in a cheap souvenir shop in Bondi. She found him shallow and grating, too primary…no subtlety.
— Richard Coleman (@richard_HSE) October 22, 2019
Is it weird to have a crush on the #Paris2024 Olympic logo? pic.twitter.com/dwXovlHirN
— stukulele (@stukulele) October 22, 2019
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