The left-wing women’s magazine Elle has been forced to apologize for unashamedly and unethically using a fabricated story to lure its audience into registering to vote.
Last week the magazine posted a false tweet announcing to its 6.8 million followers that rapper Kanye West and his wife, Kim Kardashian, were splitting up. Elle linked the tweet to a page on its website that redirected users to “When We All Vote,” a campaign to register liberals to vote.
After massive across-the-board backlash from liberals, conservatives and everybody in-between, Elle finally issued a brief, two-sentence apology, though it initially refrained from deleting its original tweet.
“We made a bad joke. Our passion for voter registration clouded our judgement and we are sincerely sorry,” the magazine wrote Thursday, impressing almost nobody, as evidenced by the replies:
We made a bad joke. Our passion for voter registration clouded our judgement and we are sincerely sorry. https://t.co/cYGGrpfBCz
— ELLE Magazine (US) (@ELLEmagazine) October 18, 2018
— Lisa Boothe (@LisaMarieBoothe) October 19, 2018
So delete that fake news click bait. We’re constantly accused of fake news and you really made a giant error in judgment. Perhaps even journalistic malpractice. I’m ashamed of you.
— Alexandra Whitney (@iskandrah) October 19, 2018
At the expense of someone’s marriage. Not even close to being funny or cute.
— breezega (@breezega) October 18, 2018
so delete the gd tweet
— Ryan Mac (@RMac18) October 18, 2018
It wasn’t a bad joke. It was a misleading title to a voter registration site under the pretense of a fake news story that you know will get clicks. Not only did you put your credibility at risk, but if whenweallvote gave you $ to sponsor their link, what you did is unethical.
— Gemrick (@Gemrick) October 19, 2018
Y’all really need to get sued at this rate
— Uchay (@missgeme) October 19, 2018
The good news is that Elle has since deleted its original tweet. The bad news is that criticism continues to pour in from everybody, including comedian Michael Loftus. Except he didn’t limit to criticism to Elle. He aimed it at the entire Democrat Party.
“It comes from the Democrat Party, the party of bait and switch. … It’s a classic Democrat scheme. It probably cost a lot of money and then came across as a bad idea, and everybody has a bad taste in their mouth. It’s like every Democrat policy,” he said Saturday on “Fox & Friends.”
“Everyone on the left thinks that if they just wrap themselves in ‘oh, just register to vote,’ all is forgiven. No. A bad is is still a bad idea. They should really stick to fashion advice and horoscopes and dating tips. Like, stay out of politics!”
Most conservatives would probably agree with his assessment. One of the most frustrating aspects of contemporary culture is how everybody with a voice feels compelled to opine on political events and facts, no matter how uninformed they happen to be.
Parkland survivor David Hog and Hollywood actress Alyssa Milano are perfect examples of this. Both routinely get the facts wrong — and sometimes make things up — but who have nonetheless been branded experts by non-political left-wing magazines just like Elle.
It’s no wonder so many Americans, including Loftus, wish these magazines would just stick to what they know best — fashion, makeup and “thigh-high boots“:
Just stick to fashion and face cream, thanks ?
— McD (@McD11548568) October 21, 2018
A joke? Are you crazy? Not a joke just a lame attempt at more Democrat deception. Stick to fashion and leave politics out of it.
— Jerry Bob Billy Jimbo (@JerryBobBillyJ1) October 20, 2018
I’d stick to fashion. But you know what they say? Behind every fashion, sports, entertainment writer….is SOMEONE WHO TRIED AND FAILED TO FIND A JOB WRITING ABOUT POLITICS.
You just can’t help yourselves.
— COMMON SENSE (@COMMONS10080663) October 20, 2018
@ELLEmagazine Is example of how Liberals will use fake news and trickery to entice ignorant subscribers to vote their way. Elle needs to stick with fashion and stay out of politics. #JobsNotMobs #KAG2018
— RockerChick5050 (@RockerChick5050) October 20, 2018
Your passion should focus on the content of your publication and not fictitious exploitation of a couple. No one looks to @ELLEmagazine for its intelligent thought because there isn’t any. Stick with beauty, fashion trends and celebrity news. #FridayFeeling
— Nicole Saphier, MD (@NBSaphierMD) October 19, 2018
— Jason Leimer (@jleimer) October 18, 2018
Stick to fashion
— Frenchbull (@frenchbullbelle) October 10, 2018
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