Photoshopped CoverGirl ‘game face’ goes viral in protest against NFL

CoverGirl photoshopped game faceCoverGirl game face

Calls for the resignation of National Football League Commissioner Roger Goodell have sent #GoodellMustGo trending on Twitter and a photo of a woman with a black eye has gone viral.

The photoshopped image was taken from an advertising campaign CoverGirl developed in a partnership with the NFL, according to Salon.com. The makeup has a color scheme for each team in the league, no doubt in an attempt to attract more women to watch the games.

The colors of the Baltimore Ravens are featured in the viral photo, surfacing as a result of the team’s running back, Ray Rice, and his recent charges of domestic violence.

Ultraviolet, a women’s rights group, sponsored planes Sunday flying banners over several football stadiums with the #GoodellMustGo message, according to the Huffington Post.

“It is time for Roger Goodell to resign, and for the NFL to get serious about its commitment to ending violence against women within the league,” UltraViolet co-founder Nita Chaudhary said in a press release obtained by the Indianapolis Star. “In a country where a woman is battered every nine seconds and 1 in 4 women experience domestic violence in their lifetime, we simply cannot afford to have an NFL commissioner who doesn’t take this issue seriously.”

Twitter users weighed in on the matter with tweets like these:

Goodell told TMZ last week that he didn’t expect to get fired over the Rice situation. We’ll have to see how it all  plays out.

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