Two guys searching for a big idea have finally hit on something – thanks to one of the guy’s wives.
JR Bryant and Ryan Schwarz, dubbed as “lonesome dreamers,” have run bad ideas by their wives for years, but it was Laura Schwarz who came up with a claw machine that pays off in beer, according to the Omaha World-Herald.
After watching her kids play with the claw machine, Schwarz thought it would be fun to come up with a grown-ups’ version.
The idea for the Brew Buck’it – a claw machine with beer – was hatched, described this way by the World-Herald:
Technically, the Brew Buck’it uses a magnetic hand instead of a claw, and the beer is symbolic. For a buck per play, players can try to grab an empty beer bottle with the magnet. If they nab a bottle, they can take it to the bartender and redeem a beer of the bar’s choosing.
The group began by building a prototype and getting a patent. After putting one machine in a bar, it proved to be a big hit, bringing in about $400 per week. They have partnered with a manufacturer and hope to place them in bars everywhere.
Watch a report here via Fox News:
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