DOJ spending over half million to ‘enhance profile’ on LinkedIn

[sharenow]
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Photo credit: mashable.com

The Justice Department is spending over a half-million dollars to recruit employees by enhancing its profile on the social networking website, LinkedIn.

The contract awarded $544,338 to Caransoft Technology Corp., a government IT company, gives the government “unlimited access” to the site’s 250 million users through its “Recruiter” service, the Washington Free Beacon reported.

The contract will allow the agency’s Criminal Division to “reach a large-scale professional network of existing and potential” employees, the agency said in the award document.

“This will include an enhanced company profile within a large-scale, professional networking platform, and targeted online job advertising to attract highly-qualified Criminal Division employees and intern applicants as well as use the already existing Criminal Division presence,” the document, “Brand Name Justification,” said.

Enhanced company profile? Are we talking about the Justice Department or IBM?

“No other vendor has access to this wealth of user information pertaining to professional backgrounds, experiences, achievements and aspirations, as well as other demographic information, on such a granular level,” the Free Beacon quoted the Justice Department as saying. “This will allow our ads to be served to qualified, potential applicants in a highly targeted manner.”

In a stagnant economy with high unemployment, Americans are clamoring for jobs. That includes recent law school graduates. You’d think recruiting expenses would be cut back, not stepped up.

The Free Beacon reported:

The Criminal Division currently has 906 followers on LinkedIn, and employs between 500 and 1,000 people.

The Justice Department said the contract would enable the division to weed out unqualified candidates for open positions, “freeing up staff time and workload.”

The recruitment expenses seem an afterthought compared to the agency’s overall budget, but the spending is ill-conceived.
Company profile? Brand awareness? It’s not like the U.S. Justice Department is in competition with other federal law enforcement agencies. It’s the only game in town.

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