Company’s amazing response to angry customer blows up web, sends sales skyrocketing

Ryan ClarkAn American businessman from an American company that embodies the American spirit catapulted his bottle works business into the stratosphere with his epic, now gone viral, retort to an angry, ignorant customer.

Meet Ryan Clark, co-founder of Liberty Bottleworks in Yakima, Washington, who responded on Facebook to an unidentified Michigan woman’s complaints that no one from the company was available over the weekend to assist her, even though, according to her, “it is the holidays, you should be working.”

Keeping in line with Liberty’s promise to consumers – “Stewardship – it is not just our responsibility, it is our liberty!” – Clark simply told the woman his employees will not be available on the weekends to help her because they are home enjoying time with their families.

“Family first, product second,” Clark wrote, gently chastising:

[We] pride ourselves on doing things well, we pride ourselves on doing things right, we pride ourselves on doing things the American way.

Not instant gratification, 24 hour shopping on Thanksgiving type of American way but, family and country type of American way. The way our grandparents did things type of American way.

I am sorry you are upset and I will gladly give you your money back, but I am not sorry our employees were enjoying the holidays.

That right is not exclusive to you.

According to multiple reports, Clark’s post went viral after an employee posted it on Reddit, generating over 10,000 new Facebook “likes” since Monday and slamming the company with new orders from supportive consumers.

“You can’t give up your people for profit,” Clark told KIMA-TV. “You can’t give up your ethics, beliefs or your core principals simply for another bottle sale.”

Screenshot of Facebook post courtesy of AdWeek.comliberty-response-2013 ad week

Watch a report from KIMA here:

Watch: A cappella group’s amazing version of ‘Little Drummer Boy’ goes insanely viral


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