GOP leadership: What messaging problem?

GOP Leaders
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Republican leaders met behind closed doors last week to “both craft an agenda that confronts the ghosts of Congresses past and figure out a way to sell it to the American people,” Politico reported Friday.

Before getting too excited, reports are that GOP strategist Karl Rove was present, floating ideas such as having “every single Republican to give a floor speech on the same topic with the same message, in a bid to grab headlines.”

Or, in other words, act like Democrats.

According to Politico, some widely accepted fixes emerged from the week-long talks:

Rule one: Stop talking like the world is going to end. Budgetary politics is important to the GOP, but voters are going to stop voting for a party that talks about gloom and doom around the clock.

Rule two: Stop repealing regulations no one has heard of. It’s nice to be the party of cutting red tape, Republicans say, but no one has heard of boiler MACT or utility MACT… Package regulation cutting together, and explain that people’s energy will be cheaper.

Rule three: Sand down the party’s rough edges. Pass education bills and immigration legislation. Stop screaming about red ink and spending too much.

Stop pointing out the effects of the progressive left’s disastrous policies, stop worrying about little things like the national debt and work on the “rough edges” (see tea party). It certainly looks as if the GOP has things well under control — fix these things and it will be smooth sailing from here on out.

Or is this the beginning of the dreaded shift to the center?

Perhaps the most distressing news emerging from the week, according to Politico, is that leadership “has become increasingly alarmed at how many lawmakers in the meeting think the party has a messaging problem, not a policy problem.”

If leadership is just now figuring out that the GOP has a messaging problem, these people are even further out of touch than most realize and conservatives are in big trouble.

While I agree that the party must stand for something other than opposing President Obama, it’s well past time to move beyond those who’ve played a major role in shaping the party into what it has become.

People like Rove.

With a dynamic bench of fresh faces and new ideas — Sens. Marco Rubio and Rand Paul, Rep. Paul Ryan and Gov. Bobby Jindal, to name a few — it’s time for the Republican Party to look to the future.



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Tom Tillison


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