University sponsors ‘unfair to be white’ campaign

A controversial campaign underway at the University of Wisconsin-Superior is teaching students that it is “unfair” to be white, Campus Reform reported.

A university spokesman confirmed that the “Un-Fair Campaign” was designed to teach students that “systems and institutions are set up for us [whites],” and so they are “unfair.” The official website touts the campaign slogan as “it’s hard to see racism when you’re White.”

Campus Reform reported:

The project disseminates its controversial message through an aggressive campaign of online videos, billboards, and lectures.

Posters produced by the group feature a number of Caucasians with slogans like “is white skin really a fair skin?” Sharpied on their faces.

Under their “Taking Action” section of the website, the campaign lists the following resources, with links attached:

  • Learn how white privilege has historically disadvantaged people of color
  • Identify the costs of racism to you as a white person
  • Take responsibility for your thoughts/actions
  • Learn what it means to be a white ally to people of color
  • Learn how historically white privilege has benefited you and other white people.
  • Accept that you have unearned privilege and advantages—write them down
  • Start seeing/hearing the privileges and advantages you have

While the campaign initially began at the University of Minnesota–Duluth, that school dropped it after receiving negative national attention that called the initiative “divisive” and “alienating.”

University of Wisconsin-Superior spokeswoman Lynn Williams told Campus Reform the school does not “exactly” share the Minnesota university’s concerns, adding that the campaign presents an “opportunity on our campus to talk about all privilege and to create conversation.”

“We really felt that this was an opportunity for the campus and the neighboring community to learn and to grow together,” Williams said.

Williams added that the Wisconsin school, which has several events planned, has no intent of dropping its sponsorship.

See the entire Campus Reform report here.


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Cheryl Carpenter Klimek

Cheryl Carpenter Klimek

Cheryl Carpenter Klimek has been a political consultant handling public affairs, political campaigns and PAC management for nearly 20 years.
Cheryl Carpenter Klimek


26 thoughts on “University sponsors ‘unfair to be white’ campaign

  1. Russell says:

    I am a White, hetero, non-handicapped, non-veteran (served in the Army Reserve), married to my first wife, Christian, middle-class, at least 8th-generation American, male. I'm just beginning to send my second white, non-handicapped, heterosexual, single, non-father, English speaking, Christian, middle-class, son to college. As far as college money goes, it's the same as it was with my first son. If he wasn't white, he would have far more help financially both from the government, various foundations, and charitable organizations. The only help my sons get are academic scholarships based on the content of their character which enabled them to work hard and get good grades. Technically speaking, "Unfair to be White" is correct, government wealth redistribution is predominantly White to other races. That isn't fair.

  2. Russell says:

    Name calling and uncivil discourse is part of the problem in America, not part of the solution. All writing like this does is make people angry. Then they choose sides and entrench themselves. Problem continues on and on and on.

  3. Mark B says:


    This is great. I have been wondering about why Whites are racists, and no other race is……

    Michael Richards makes his point……………………

    Michael Richards better known as Kramer from TVs Seinfeld does make a good point.

    This was his defense speech in court after making racial comments in his comedy act. He makes some very interesting points…

    Someone finally said it. How many are actually paying attention to this? There are African Americans, Mexican Americans, Asian Americans, Arab Americans, etc. And then there are just Americans.

    You say that whites commit a lot of violence against you.. so why are the ghettos the most dangerous places to live?

    You have the United Negro College Fund. You have Martin Luther King Day.

    You have Black History Month. You have Cesar Chavez Day.

    You have Yom Hashoah. You have Ma'uled Al-Nabi.

    You have the NAACP. You have BET. If we had WET (White Entertainment Television), we'd be racists. If we had a White Pride Day, you would call us racists. If we had White History Month, we'd be racists.

    If we had any organization for only whites to 'advance' OUR lives, we'd be racists.

    We have a Hispanic Chamber of Commerce, a Black Chamber of Commerce, and then we just have the plain Chamber of Commerce. Wonder who pays for that??

    A white woman could not be in the Miss Black American pageant, but any color can be in the Miss America pageant.

    If we had a college fund that only gave white students scholarships… You know we'd be racists.

    There are over 60 openly proclaimed Black Colleges in the US … Yet if there were 'White colleges', that would be a racist college.

    In the Million Man March, you believed that you were marching for your race and rights. If we marched for our race and rights, you would call us racists.

    You are proud to be black, brown, yellow and orange, and you're not afraid to announce it. But when we announce our white pride, you call us racists.

    You rob us, carjack us, and shoot at us. But, when a white police officer shoots a black gang member or beats up a black drug dealer running from the law and posing a threat to society, you call him a racist.

    I am proud…… But you call me a racist.

    Why is it that only whites can be racists??

    There is nothing improper about this message.. Let's see which of you are proud enough to send it on. I sadly don't think many will. That's why we have LOST most of OUR RIGHTS in this country. We won't stand up for ourselves!


    It's not a crime YET… but getting very close!

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