The Chipotle Mexican Grill chain is in a public relations nightmare from a story circulating on the Internet claiming New York city police officers were denied service at a Brooklyn restaurant by employees making the “hands up, don’t shoot” gesture.
The story turned out to have been exaggerated – only one employee was involved, and the officers walked out, they weren’t denied service.
Did a @ChipotleTweets restaurant really refuse to serve #NYPD officers? (No.)
http://t.co/CL57ZctTmY pic.twitter.com/Lk0EMSL3Y5
— snopes.com (@snopes) December 29, 2014
But the chain issued a statement apologizing for it anyway.
“We work very hard to ensure that every customer in our restaurants feels welcome and is treated with respect. Clearly, the actions of this crew member undermined that effort,” the statement said. “Our investigation has shown that this appears to have been a spontaneous, unplanned action taken by an individual crew member and was not a coordinated effort by the staff of the restaurant.”
“In no way was the behavior of this crew member consistent with our culture and our values as a company. We have taken appropriate actions with regard to the crew member involved, but we are not at liberty to discuss the specific actions taken.”
The @ChipotleTweets thing…
shouldn't be a thing.
Don't make it one.
— Michelle Ray (@GaltsGirl) December 28, 2014
Social media users are debating the appropriate action for Chipotle management to take and some are even calling for boycotts.
.@ChipotleTweets isn't responsible for every idiotic thing an employee does, but they are for not firing the guy who refused #NYPD service.
— Brodigan (@brodigan) December 29, 2014
I'm pretty sure this was a local thing and not corporate policy. https://t.co/IYMVUswyEz @PruPaine @ChipotleTweets
— RB (@RBPundit) December 29, 2014
@RBPundit @PruPaine @ChipotleTweets They should disavow those actions and reprimand the employees though
— Holden (@Holden114) December 29, 2014
@RBPundit @Holden114 @PruPaine @ChipotleTweets Very bad PR for a usually great company. Disappointed in lack of response.
— Zombie Dachshund (@ZombieDachshund) December 29, 2014
@PruPaine @RBPundit one suspects @ChipotleTweets is more enthusiastic about police when their managers call 911 late at night.
— @Popehat's Ignorance (@rcjparry) December 29, 2014
@rcjparry many protesters do seem to hate them till they need them. Just hope @ChipotleTweets will let cops know it is a safe environment
— Prudence Paine (@PruPaine) December 29, 2014
@brodigan @ChipotleTweets / Don't think the idiot with hands up s/b fired. Just reprimanded and told how to behave.
— David Arcano (@wwwbighag) December 30, 2014
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