NFL unbelievably bans this ad from Super Bowl

The National Football League refuses to use a tasteful, low-key ad that the Daniel Defense gun manufacturing company submitted to air at the 2014 Super Bowl XLVIII.

Although the company is best known for manufacturing its popular line of DDM4 rifles, the commercial focuses on family, personal protection and individual rights, according to Guns & Ammo. It could just as easily be used to advertise a burglar alarm company.

Have a look for yourself:

The NFL guidelines state, “Firearms, ammunition or other weapons are prohibited; however, stores that sell firearms and ammunitions (e.g., outdoor stores and camping stores) will be permitted, provided they sell other products and the ads do not mention firearms, ammunition or other weapons.”

However, Guns & Ammo pointed out that the Daniel Defense ad doesn’t violate those guidelines, saying:

Daniel Defense has a brick-and-mortar store, where they sell products other than firearms such as apparel.

The commercial itself does not mention firearms, ammunition or weaponry.

Although the ad doesn’t mention firearms, it depicts the silhouette of a Daniel Defense DDM4 rifle at the very end. The company agreed to substitute either an American flag or the words, “Shall not be infringed,” in place of the rifle logo, but that offer still wasn’t good enough for the NFL.

This isn’t the first time the NFL has shown an anti-gun streak. In early October, it banned off-duty police officers from carrying their weapons at games, although the practice had become standard under the belief that officers are never truly off-duty.

Baseball may be known as “America’s pastime,” the rough and tumble of football has made it the most popular of sports in this country.

Is the rough and tumble giving way to political correctness? Is the NFL becoming sissified?

If you haven’t already, check out Home video: Woman gathers family to push Obamacare at Thanksgiving, gets laughed at.

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  • wecare_doyou

    It shows how unreasonable the elitist and wealthy liberals that control the media have become! You can bet these rich dudes have armed guards, the most expensive home and business security and pay off judges and police officials under the table for special security arrangements at private functions or when they need to get out of a violation of the law!!

    • Bill Diuguid

      we need someone to post the NFL complaint web page so everyone can tell them what we think.

  • Bruce Feher

    Bet they wouldn’t think twice about letting some pervert or degenerates advertise. I’m so done with the NFL!

  • Mutley46

    It is OK to advertise drinking beer but not protecting your family.

  • Rob

    Who needs the Super Bowl?? Social media probably already outdid that outlet.

  • Joe Vigliatura

    People should boycott the Super Bowl. Hit them where it hurts.


    Even the NFLhave become a bunch of pussies?! I knew it.

  • threebarrs

    Here is more of the liberal, polictically correct crap. This is a good commercial – well done and reminding us that we need to defend ourselves. Which to my way of thinking is that we can do it better than waiting for law enforcement to show up! Too bad the producers of the Super Bowl can’t use good old common sense in choosing commercials!

  • Michael Smilie

    Makes me MUCH less sympathetic to the whole injury issue! Go players union!

  • PAT

    Are you kidding really? The NFL (National Felon League) said No to this Ad? But it’s ok with them that one of their players kills dogs with his bare hands and still plays… Plus the other player that shot and killed his friend…. they the other one that raped a young girl in South Beach FL and got away with it. WHAT KIND OF IMAGE IS “The Nation Felon League” showing young kids? ALL NEGITIVE!!!! NFL YOU SUCK!!!!!

  • cezzwho

    When they take “Obama” money to push Obamacare like the Ravens, well, they become his hos. I’m glad I don’t like football. Won’t even have to “Dixie Chick” them.

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